100% New Zealand Whey Protein Isolate is important for endurance, strength training and muscle fibre repair.
 
 
Whey Protein Isolate
 
 
The molecular building blocks of proteins are amino acids. There are around 20 different amino acids which make up proteins. Approximately half of these can not be made in the body and need to be supplied in the diet, making them essential nutrients. When protein is consumed it is broken down by enzymes in the gut, to small peptides containing 2-10 amino acids, and free amino acids which are absorbed into the gut wall cells. Here most of the small peptides are further broken down before entering the circulation as free amino acids. Amino acids are metabolized by the liver, and for some amino acids the muscles. They are involved in a wide range of physiological processes such as:
 
§  Synthesis of body proteins ( muscles, tissues, enzymes, antibodies, functional proteins),
§  Supplying nitrogen or sulphur for the synthesis of other components such as hormones, and
§  Supplying energy.
  
During exercise the body uses protein to build cell structures. Resistance exercise stimulates an increase in the uptake of amino acids by the muscles for body building muscle mass. It is important that athletes consume sufficient protein in order to maintain a positive nitrogen balance so muscle repair and building is maximised. Protein may also be an important source of energy for endurance athletes, especially branched chain amino acids BCAA. Body Science WPI products are ideal sources of protein for sports nutrition due to their high protein quality. They contain high levels of all essential amino acids necessary for body protein maintenance and repair. They are an excellent source of BCAA are low in fat and lactose. WPI has superior and functional properties compare with other protein ingredients. The amino acid composition is particularly rich in the essential amino acids, and especially in one group, the branched chain amino acids (BCAA). A dietary source containing high levels of essential amino acids is important for athletes who may not be able to consume the required amount of amino acids in their normal daily diet. Furthermore, the BCAA are an important source of fuel for muscles to optimise function and for rapid repletion of muscle tissue after exercise. The body prefers carbohydrate as a source of fuel but there are occasions when the carbohydrate content of the diet is limiting, and protein is used as an alternative source of energy. The exception to this is the exercising muscle which preferentially uses protein, or specifically the BCAA, as part of normal function.
 
Body Science WPI:
§  Is a high quality, readily digestible protein source.
§  Is an excellent source of essential amino acids and especially the branched amino acids.
§  Contains minor protein fractions that may offer additional benefits for health and well-being.
§  Is virtually fat, lactose and cholesterol free.
§  contains the bioactive components lactoferrin, lactoperoxidase, bovine serum albumin (BSA) and immunoglobulins
§  Is rich in essential amino acids, the amino acids your body cannot synthesise so must be provided in the diet.
§  Is one of the richest sources of branched chain amino acids (BCAA), the essential amino acids metabolized by muscle tissue.
§  Is a rich source of leucine, a BCAA that has been shown to stimulate muscle synthesis and inhibit muscle breakdown.
§  contain calcium (10% RDI per 30g)
§  Contains glycomacropeptide (GMP) which may regulate appetite, enhance immune deficiencies and inhibit dental cavities.
 
 
Lack of thick, lean, hard, muscle tissue and muscle mass.
 
  
 
Protein is required for maintenance and growth of the body and for physiological functions. Protein in the diet must be of sufficiently high quality to supply all the essential amino acids required both in terms of quality and protein pattern of supply.